Saturday, October 20, 2018
  • Tuesday, Feb. 13, 2018
Curatorial Committee Set For 2018 AICP Show
The Mill's Robin Shenfield, 2018 chairperso n of the AICP Show
  • NEW YORK
  • --

Matt Miller, president and CEO of AICP, and Robin Shenfield, CEO and co-founder of The Mill and the 2018 chairperson of the AICP Show: The Art & Technique of the American Commercial, have announced the composition of the Show’s Curatorial Committee. Call for entries has been issued (click here for details) with the deadline being March 9.

“The Curatorial process and Committee makes the AICP Show stand out as one of the most important awards shows in the world,” noted Miller. “The idea of having all craft disciplines in one room ensures that the best work becomes a part of the year’s installment of the AICP Show, to be archived by the Department of Film at The Museum of Modern Art.”

Under the direction of Shenfield and Miller, the Curatorial Committee is comprised of a diverse array of industry leaders, working in all disciplines that contribute to creating marketing in the motion image. The Curatorial Committee is part of a bifurcated judging system, which begins with a series of judging panels from across the country, with experts in various fields judging work across the 22 categories in the Show. To reflect the evolving nature of advertising and marketing communications – particularly with regards to the importance of digital production and effects--updates were made to the definitions for the Visual Effects, Design and Animation categories. These definitions will better assist entrants in clarifying the language used to describe the type of work that should be entered in each category. The updated definitions, can be found here.  The Curatorial Committee is the final arbiter in the disposition of the Show, confirming eligibility and appropriateness to category. 

The 2018 Curatorial Committee
In addition to Shenfield and Miller, the AICP Show Curatorial Committee comprises: Eric Berkowitz, founder, Humble; Ali Brown, VP/executive producer, PRETTYBIRD; Wilson Brown, executive creative director/partner, Antfood; Maryanne Butler, creative director, Framestore; Sally Campbell, founding partner, Somesuch, Rich Carter, owner/executive producer, brother;  Lauren Connolly, executive creative director, BBDO New York;  Ben Davies, executive producer/director of development, Furlined; Craig Duncan, managing director/partner, Cutters Studios; Laura Fegley, executive creative director, Colle + McVoy; Robert Fernandez, CEO, Moxie Pictures;  Oliver Fuselier, managing partner, Tool; Katy Hornaday, EVP/executive creative director, Barkley; Tom Jucarone, mixer/partner/sound designer, Sound Lounge; Julian Katz, director of production, Mother USA; Ralph Laucella, founding partner/executive producer, O Positive; Charlie McBrearty, owner, Shortlist Management; Will McGinness, executive creative director, Venables Bell + Partners; Lisa Mehling, president, Chelsea Pictures; Jay Russell, chief creative officer, GSD&M; Kate Morrison Schermers, head of production, BBH; Lora Schulson, director of production, 72andSunny; Rebecca Skinner, managing director/executive producer, Superprime; Liz Taylor, chief creative officer, FCB Chicago; Wesley Ter Haar, founder, MediaMonks; and Mal Ward, managing director/partner, Arts & Sciences.

The AICP Next Awards judging chair, jury presidents and curators at large will be announced soon. 

AICP Week
AICP Week, which launched in 2013, is anchored by the premieres of the AICP Show and the AICP Next Awards, as well as educational seminars and events highlighting creativity and marketing that take place at AICP Week Base Camp.

The AICP Show was established in 1992. Each year, the best advertising appearing in the moving image is honored and made part of the archive of the Department of Film at MoMA.  The AICP Next Awards, launched in 2007, highlights the winners of the 10 Next categories, which honor innovative marketing communications. The AICP Next Awards are also archived at MoMA. The AICP Next Awards will debut on June 12 at Tishman Auditorium, and the AICP Show premieres during a screening and gala at The Museum of Modern Art in New York on June 14. 

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