Director Iqbal Ahmed Lands His 1st Spot Representation, Joins Rattling Stick
Igbal Ahmed
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Rattling Stick U.S. has signed director Iqbal Ahmed for U.S. commercial representation. 

With an innate ability to capture the humanity in brand stories, he has lent his narrative cinematic lens to clients including Nike, Adidas, Google, Spotify, Pinterest, Facebook, Snapchat, Microsoft and many others--work he has directed independently. Ahmed’s connecting with Rattling Stick marks his first career commercial representation.

Ahmed was a Commercial Directors Diversity Program (CDDP) Fellow in 2020 and has been recognized with numerous awards from global film festivals and Vimeo Staff Picks. Developing feature film projects with Disney, Sony, and Fox, Ahmed has turned out scripts which have been semifinalists for the Sundance Lab and the Motion Picture Academy’s Nicholl Fellowship.

Rattling Stick EP Joe Biggins said, “Iqbal’s immense passion for filmmaking and the joy he brings to the creative process is all together infectious, inspired and inspiring. But, it is Iqbal’s inherent talent that makes the sky the limit for what he’ll do behind the camera for a long time to come. I can’t wait to get started and see what we can do together!”

Ahmed added, “Rattling Stick has always held an elevated position in our industry for a reason--they care about great creative and bold storytelling. I instantly felt a kinship with the entire Rattling Stick team, and I’m thrilled to be joining the roster.  I look forward to creating meaningful stories together.”

Growing up in a farming and industrial town in Southern Virginia, Ahmed was constantly pulled between orthodoxies, sometimes identifying as a Muslim, sometimes as a Southerner/American, and often neither.  Planning to become a doctor, Iqbal attended Stanford University and graduated with degrees in biology, creative writing, and studio art, but realized that the long path to medicine would come at the expense of his creative interests. Pivoting to finance in New York, a circuitous journey brought him to the eventual realization that his passion lay in visual storytelling.  Ahmed thus attended USC’s School of Cinematic Arts and graduated with an MFA in film production. 

Informed by his own experiences, Ahmed often directs cinematic narratives about marginalized people, making short films and commercials about outsiders who are not often represented.  The common thread through his work is his commitment to celebrating all of humanity through visual and emotional storytelling.


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