- LOS ANGELES
Saville Productions has signed French-Italian filmmaker Lisa Paclet for U.S. commercial and branded entertainment representation.
Paclet is a leading voice in experiential filmmaking and is known for directorial artistry that fuses live-action with VFX and animation, often times blurring the lines between fantasy and reality. Her unique "magic realism" approach has been behind campaign ads for such fashion and beauty brands as Chanel, Dior, Cartier, Kenzo, Vogue, A.P.C, Yves Saint-Laurent, Opening Ceremony, Louis Vuitton, Estée Lauder, Clarains, NOWNESS, and Issey Miyake.
Paclet’s exploratory filmmaking aesthetic stems from her background in graphic design and animation. She studied graphic design at the Instituto d’Arte in Florence, Italy, later studying filmmaking and animation at Minneapolis College of Art and Design (USA) as well as completing an MFA in animation at Les Gobelins in Paris, France. She spent nearly a decade working in animation, creating real-time visual performances and projection mapping. She began her directorial career working on editorial spots for fashion magazines and music videos before landing her first film project. Prior to Saville, Paclet was represented at Diktator.
Beyond commercials and films, the Paris-based Paclet has cultivated her signature directorial language through collaboration with musicians; directing music videos for artists such as Darius, Boston Bun, Jean-Michel Jarre x M83, George Maple, Principles of Geometry, Nili Hadida and The Ting Tings.
Saville founder and executive producer Rupert Maconick noted, “With today’s brands constantly seeking to create content that breaks through the noise via creative artistry and authenticity, branded content is a great place for Lisa, whose work often showcases eloquent narratives that are visually and technologically compelling.”
“Rupert has an impressive style and vision for the direction that branded content is heading. He values creativity above all--no matter the format--and that is something that aligns with my work and style,” added Paclet.