Bicoastal Epoch Films has added director Natalie Rae to its roster for commercial representation in the U.S.  She had previously been handled in the American ad market by production house Sanctuary.

Rae is an award-winning filmmaker originally from Vancouver, Canada. Born into a family of filmmakers, Rae has a way of life that’s always entailed communicating ideas through film. She has a dynamic background from producing and writing to fine arts in music and dance, and her passion lies in connecting people through emotion in everything she does.

Her first music video went to number one in North America, won best Rock Video at the MMVAs and led to her nomination for Best Director that year. She directed the first Global PSA for United Nations Women, promoting female leadership and just completed a film for the Bill and Melinda Gates Foundation about youth activists around the world. 

An alum of SHOOT’s 2016 New Directors Showcase, Rae has had her work featured at the 2017 AICP Awards, and the 2017 and 2018 Cannes Young Directors Awards. Her recent work includes a global campaign for Uber and two award-winning music videos for Leon Bridges. 

“I’ve always admired the beautifully curated artists at Epoch Films,” related Rae. “There is a collective vision and depth behind the whole which stands out in an elegant way.”

Epoch founder Mindy Goldberg said of Rae, “We’d been following Natalie’s career for a while, her work is cinematic and heartfelt. Our first meeting was a melding of minds and we’re excited about working with her on advertising and long form projects.”

Natalie Rae and Epoch are represented in the West by Dexter Randazzo at The Department of Sales; in the East by Tara Averill & John Robertson at Representation; and in the Midwest by Chris Brown at Baer Brown Reps.