- LOS ANGELES
Rocket Film has signed director Tati Barrantes, marking her first commercial representation.
A veteran of Vice Media, Barrantes brings an ultra-current, fresh take to her advertising and branded content work. She developed and directed a four-part documentary television series and accompanying VR experiences under the Beyond the Frame banner, a Samsung and Viceland partnership. Her 10-minute docu-short Chasing Perfection on VR for football follows NFL quarterback Patrick Mahomes while he was a Texas Tech senior, as he utilizes VR headsets as part of his strategic training. In her ads for Smartypants Vitamins and Fitbit she pulled double duty, both writing and directing the campaigns. Barrantes’ short film Adirake won the Special Jury Award at the Tribeca Film Festival. Additionally, she has directed and creatively produced for global brands including Samsung, Google and Anheuser-Busch.
Born in Peru and raised in Los Angeles, Barrantes earned an MFA from NYU’s graduate film program. She currently splits her time between New York and L.A.
“Tati knows her craft and brings a unique empathy to her writing and direction,” said Sara Eolin, owner and managing director of Rocket. “She’s easygoing which makes her wonderful to work with, and she has a smart, artistic eye.”
Barrantes shared, “Rocket feels like a family and one that is packed with very talented and supportive people. I’ve always loved working in collaborative environments and from my first meeting with Sara, (directors) Ken (Arlidge) and Klaus (Obermeyer), I knew they would be instrumental in my development. I look forward to making exciting new work with the team.”