Dominic Goldman is joining U.K. ad agency Above+Beyond as its executive creative director. He is known for his tenures as a creative partner at BBH London and as ECD at Grey London.
Goldman began his career as a digital creative at Media Arts and went on to create integrated work for agencies in Asia and the US including Ogilvy and Goodby, Silverstein & Partners.
He joined BBH London in 2007, delivering work such as Barnardo’s “Break the Cycle,” ASOS’ “Urban Tour” and Audi’s “Birth.” In the eight years Goldman was at BBH, the agency won Agency of the Year twice, was Digital Agency of the Year at the Webbys and was the IPA Agency of the Year for Effectiveness.
Goldman was hired by Grey London in 2015 as deputy executive director, and was later promoted to ECD. Creative highlights during his time at Grey included the 2017 Lucozade Sport film that told the life story of Anthony Joshua, the Bose “Get Closer” campaign and the iconic Tate Britain work.
Goldman has been awarded numerous international awards, including 46 Cannes Lions.
At Above+Beyond, Goldman will be part of the management team, reporting to Zaid Al-Zaidy, CEO, and working alongside Tom Bedwell, managing director, and David Frymann, strategy partner.
David Billing, group chief creative officer of parent The Beyond Collective, will be handing over the creative reins of Above+Beyond to Goldman, and will focus on growing opportunities within the wider group.