• Friday, Feb. 2, 2001
Evolution: Monkey See, Monkey Cry

Unlike the hapless New York Giants, San Francisco-based Goodby, Silverstein & Partners scored big-time in the Super Bowl—with its standout E*Trade spot "Monkey II" that cleverly mined humor from several sources.

Directed by Bryan Buckley of bicoastal/international hungry man, the ad...

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