• Friday, Dec. 18, 1998
The Gods Of Luggage (And Advertising) Must Be Crazy!

The 1981 film The Gods Must Be Crazy was an offbeat, disarming comedy that depicted the culture shock of an African bushman who encounters modern civilization for the first time. A new Samsonite spot via TBWA/Chiat/Day, Playa del Rey, Calif., tells a similar tale, introducing the contemporary--...

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