- Tuesday, Feb. 14, 2017
- LOS ANGELES
Multidisciplinary studio Golden has added European directing duo Wolfberg for commercials and branded content in the U.S. The visionary Prague-based team--consisting of Jan Kalvoda and Premek Ponahly--was previously handled by Savage Films in the American ad market. Wolfberg continues to be repped in Europe by Armada.
Together Ponahly, a former art director, and Kalvoda, an award-winning director and copywriter, have worked with international agencies such as Leo Burnett, Euro RCSG and Y&R, Wolfberg has proven to be a dynamic force in the global ad scene, sought after by brands like Google, McDonald’s and Nescafé.
Wolfberg’s stroke of genius often combines different filmmaking mediums and methods, such as in-camera effects and stop motion animation, into one mesmerizing mix of visual artistry. Recently they brought their intricate blend of CG-design and live action to tap into the viewer’s instinct to “Never Stop Hunting” for Jägermeister’s “Let The Ink Flow” campaign, while their earlier pairing of live action and stop-motion for the Budweiser/Budvar spot “Dark” led to the pair garnering a Golden Drum.
Matthew Marquis, Golden co-founder and executive producer, said of Wolfberg, “I love that they are totally committed to the idea and to finding the best possible creative solution to serve the story, whether it’s in-camera, CG, or stop-motion. Their sense of invention combined with a unique tone and aesthetic makes their work truly stand out. Wolfberg is an amazing complement to Golden’s creative sensibility and to our ability to ideate and finish in-house.”
Golden was founded by Marquis and director/creative director Jake Banks.