Icaro Doria Named Hill Holliday's Chief Creative Officer
Icaro Doria
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Hill Holliday has named Icaro Doria to serve as its chief creative officer. He had most recently been global CCO at Havas Health & You and prior to that was U.S. CCO at Arnold Worldwide. Earlier the native Brazilian was the founding partner and CCO at Wieden + Kennedy São Paulo which he helped grow from the ground up.

A 25-year industry vet, Doria has worked with brands ranging from Coca Cola and Diageo to Nike, Hilton Hotels, Carl’s Jr’s, Hardees, Old Spice, Heineken and many others. Doria has judged and won major creativity and effectiveness awards in the industry several times over including Cannes Lions Awards, One Show, Clio, and others.

For seven years, he also worked alongside Hall of Famer and late basketball legend Kobe Bryant on several projects, from the superstar athlete’s 20th year with the NBA to an initiative aimed at-risk kids in sports.

“I’d like to extend a heartfelt thank you to the entire team at Havas Health and You. The opportunity to join Hill Holliday and partner with (chairman and CEO) Karen Kaplan and her leadership team is an absolute honor. Hill Holliday has both an incredible creative legacy and a very bright future. I can’t wait to see what we’ll be able do together,” said Doria.

“Icaro is a flat-out superstar,” said Chris Wallrapp, president of Hill Holliday. “He’s got all the tools a modern CCO needs to succeed, and he brings an infectious energy to absolutely everything he does. As an agency, we’re all about embracing change, and Icaro is a game changer.”

Hill Holliday continues to increase its already-diverse roster of clients, having quietly added new accounts like BMW Motorrad, Fireball Whisky, and Community Coffee, alongside names like Santander, who consolidated both media and creative with the shop. The agency has also experienced impressive growth since launching its healthcare practice, Hill Holliday Health, by bringing on four new client companies and seven new brands in CNS, oncology, women’s healthcare and ophthalmology.

In addition to Doria, Hill Holliday has hired Aisha Losche, formerly of Publicis, as SVP of ED&I efforts, and Marco Castro as the head of account operations.


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