Helvetica, a directorial duo composed of Hans Vercauter and Francois Mercier, has signed with Nexus Studios for exclusive representation in the U.K., U.S. and the Netherlands for spots, music videos and branded content. Nexus also non-exclusively handles the helming team worldwide--except in Italy, Germany, Belgium and France where they are repped by LOVO Films.
Vercauter and Mercier formed Helvetica in 2013 and since then have aimed their cinematic and occasionally surrealist style at commercial campaigns for brands including Alfa Romeo, Hello Bank and Lavazza.
Helvetica--who further bolsters Nexus’ live-action offering--recently wrapped a “Blank Page” spot for Hello Bank which was filmed in Sofia and created to boost brand awareness among the brand’s target age range of 18-35 year olds.
Known as a film, animation and interactive shop, Nexus Studios maintains offices in London and Los Angeles.