• Friday, Sep. 6, 2002
Nike Warms Up To Pre-Game Strategy

The latest Nike spot from Wieden+Kennedy (W+K), Portland, Ore., features a beautifully filmed, subtly edited montage of athletic endeavors in a multitude of sports and settings. Airing nationally in both :30 and :60 formats, the spot "Before" is somewhat reminiscent of "Move," a W+K-created Nike...

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