- NEW YORK
Production company Park Pictures has signed director Roger Guàrdia for U.S. commercial and music video representation. Breaking stylistic boundaries in digital media, the NYC-based director lends a dynamic cinematic style with a strong focus on interesting human subjects to international work spanning music videos and commercials. He has directed spots for brands including Nike, Converse, Stella McCartney, UNICEF, Huawei, and Adidas.
Born and raised in the suburbs of Barcelona before attending college in that city, Guàrdia’s strong family ties to the underground music industry helped him kickstart his career as a director. Working on experimental projects and clips for the best local underground artists while at university, he quickly graduated to collaborating with internationally recognized labels such as Warp, Captured Tracks, and Sony Music. He began directing videos for talent including Battles, Bad Gyal and Mourn, among others, represented by RadicalMedia in the U.S. before joining the Park Pictures roster. He is currently represented by CANADA in London.
Guàrdia has garnered nominations on the international awards circuit, including a 2018 UKMVA nomination for the music video “Irrational Friend” by Mourn.
“Roger’s deep, heartfelt work and dynamic visual storytelling easily caught our attention, making him the perfect fit for Park,” noted Jackie Kelman Bisbee, Park Pictures co-founder and executive producer.
Guàrdia added, “Park Pictures is well known for their expertise in craft, pushing talent and going above and beyond for every project. I can’t wait to start collaborating and expanding our visual universe together.”