New York-based production company Easy Mondays has secured Brad Grubaugh and Siobhan McCafferty of Good Rebel + Siobhan McCafferty & Associates for representation on the West Coast. The rest of Easy Mondays’ sales team remains intact as Carl Forsberg and Justin Lasoff (Apostle) handle the East Coast, Sarah Gitersonke (SG&Partners) reps the roster in the Midwest, and Marta Burga handles sales for the Hispanic market. Overseen by founder/EP Asori Soto, the Easy Mondays’ roster comprises directors and teams Biceps, Rocio Crudo, Luis Gerard, Alina Montero, Kristian Mercado, Peter & Annie, and Beatriz Sanchis....

Pixly, a full-service influencer marketing agency, has hired Ryan Sheppard, a seasoned marketer and strategist in the influencer space, as its sr. partnerships manager. Sheppard will execute influencer marketing programs for many of Pixly’s gaming and brand clients, including Opera Software, Epic Games and Warby Parker. He will coordinate with clients and contract influencers to produce high-quality sponsored content across YouTube, Twitch, TikTok and Instagram. In addition to running campaigns and identifying appropriate influencers for Pixly’s brand partners, Sheppard will review sponsorship content to ensure the agency is delivering the highest quality sponsored activations; manage brand partnerships in categories from D2C to gaming; and report on post-campaign results and successes with brands. Prior to Pixly, Sheppard served as sr. growth marketer at Wavely where he oversaw monthly ad budgets exceeding $100,000 and coordinated a team to overhaul the company’s marketing funnel and product tracking integration. At Influence, he was head of talent & campaign strategy, executing hundreds of campaigns for global brands like PlayStation and managing influencers across all major platforms. At IKON, he served as influencer marketing specialist, organizing more than 100 influencers on campaigns that yielded 13 million-plus impressions....