Commercial and TV production company Picrow has named Tiffany Caprice as its head of marketing and new business development. She will report to company founder/director Peter Lang. Caprice is no stranger to Picrow, having helped Lang cast his decade-long branding campaign for USAA Insurance while working in a sr. role at Dan Bell Casting. Caprice also cast talent for independent films and commercials through Sanford Casting. Caprice said that Picrow, having produced content for Amazon (including Transparent, Mozart in the Jungle, Goliath, Patriot, I Love Dick), is poised for further expansion, growing the careers of its directors with varied projects. She will also look to develop more business-direct production and branding. As a hybrid studio, production and post house, Picrow can take on any portion of a project (production, post) or handle work from inception to finish. Spots, documentaries, TV shows, branding films and theatrical features get produced at Picrow, which also maintains the turn-key production collective The Hall which recently won a Gold ADDY for its “Unforgettable” Disney commercial campaign....VR production and post studio Bipolar Id has signed with UTA for film and TV representation, as well as indie firms Bespoke (Meredyth Mann) and Obsidian (Brady Hurt, Matthew Butcher) for commercial representation in the East Coast and Midwest, respectively. Bipolar continues to be repped commercially on the West Coast by ResourceLA (Dana Balkin). On the heels of a VR campaign for MINI and innovative 360° experiences for Google, Carnival Cruise Line, Toyota and Nissan, Bipolar is gearing up for further expansion into commercial markets and original content. Bipolar’s recent projects include a stereoscopic 360° experience for the launch of the Google Daydream VR headset, co-produced with B-Reel....
Category: Rep Reports