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  • Originally published on
  • Monday, Apr. 19, 2021
BBH NY Sets Leadership Team As President Duncan, CSO Callard Join CCO Rizuto
NEW YORK --

BBH New York has set its leadership team, officially welcoming Amani Duncan as its president and promoting Tom Callard to chief strategy officer--both of whom join chief creative officer Rafael Rizuto atop the shop. Amani, Rafa and Tom are also known as “ART” and according to BBH global CEO Neil Munn have made an impact on the NY agency.

ART reignited the Google partnership in New York and continues to grow the Samsung business. The trio’s most recent work together includes Glass Ceiling Breaker, an empowering art installation honoring Vice President Kamala Harris; the launch of Google’s Black Owned Friday and Shopping Black History Month; the release of Marvel’s Avengers video game with “Superior Seminars;” and Samsung’s latest tablet S7 with “Work is better with play.” BBH NY has started the awards season off strongly, winning four International Andy Awards for Google’s Black Owned Friday and Glass Ceiling Breaker in partnership with Chief and National Women’s History Museum. 

Before joining BBH, Duncan was MTV’s SVP of Music. Previously, she served as head of brand marketing for Martin Guitar and SVP of marketing at Capitol Music Group. She also held senior roles with Universal Music Group, EMI and Sean Combs’ Bad Boy Worldwide Entertainment Group. With decades of experience, Duncan is known for helping brands and artists leverage strategic partnerships to grow their audience and increase their value.

Duncan said. “While my background may be a little atypical for an agency, BBH saw the value I’ve brought to every brand and industry I’ve worked with, and the creativity it required. True to form, in selecting their president, they chose to zag instead of zig, and that’s precisely the kind of attitude and thinking I admire--and plan to amplify.”

Callard, who took on the head of planning role in April 2019, will assume the role of chief strategy officer. Callard, who previously worked at BBH London, also served as group strategy director at 72andSunny where he led strategy on Marcus by Goldman Sachs, Spotify Premium, Smirnoff and Autotrader.

“As our team grows and evolves, adding the likes of Amani, the agency and the work is becoming increasingly exciting,” Callard said. “Now more than ever clients are looking for sharp, strategic insight brilliantly executed, and Amani, Rafa and I are excited to stand together and deliver on this mission.”

With nearly two decades of experience and more than 250 international awards, Rizuto, who joined BBH NY as chief creative officer last April, has already been the creative brain behind campaigns for the Glass Ceiling Breaker, Google’s Black Owned Fridays and Samsung, as well as standout creative for Marvel’s Avengers Launch Game, FanDuel and more. 

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