Monday, February 18, 2019

My SHOOT NewsPage Abstract

Monday, Feb. 4, 2019
Creatives Assess This Year's Crop Of Super Bowl Spots

During a time of divisiveness and audience fragmentation, the Super Bowl brings us together for one of those increasingly rare shared experiences. The art and strategy of brands taking advantage of that opportunity are subject to scrutiny and conjecture, which are front and center in SHOOT...

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John Komnenich
Director, Editor

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