SMUGGLER Signs rubberband. For Spots, Branded Content, Music Videos
A scene from lophile's "My Side" music video, directed by rubberband.
  • NEW YORK
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Directing duo rubberband.--comprised of New Yorkers Jason Filmore Sondock and Simon Davis--has signed with SMUGGLER for worldwide representation spanning commercials, branded content and music videos. Recently rubberband. has taken the award show circuit by storm winning honors at the 1.4 Awards, YDA, Ciclope, YG17 Finalist and Kinsale Shark Awards. Additionally, the duo’s work has earned four Vimeo Staff Picks with their two most recent music videos, “My Side” for lophile and “Some Place Else” for MorMor, receiving recognition.

Commercial credits for rubberband. include such brands as Under Armour, Calvin Klein, Fender, Moncler, Burberry, Away, Raf Simons, and Alexander Wang. The directing duo’s music projects include artists LCD Soundsystem, Goldlink, ZHU, Alunageorge, and Bryson Tiller.  Work from rubberband. has also garnered many festival selections (SXSW, LAFF, Cleveland, Sur l’Art Montreal, SUFF). Additional accolades include a Los Angeles Film Festival Selection (2018), Silver Clio for Integrated Campaign (2018), and a Milano Fashion Film Festival Selection (2019).

Sondock and Davis first met at Tisch’s Kanbar Institute of Film and TV at NYU and have been working under the rubberband. moniker ever since. Prior to joining SMUGGLER, rubberband. had been at production houses Cadence and the London office of Moxie Pictures.

“Simon and Jason are a shot in the arm. They have the personality, taste, ambition and that relentless work ethic that helps great directors want to beat a path to the top. There is a definite flavor and a point of view that was immediately apparent to us all. They are on a very exciting and inspiring journey,” said SMUGGLER co-founder Brian Carmody.

A joint statement from Sondock and Davis read, “We’ve never been the kind of people to have long-winded explanations for why we do what we do. We’re interested in producing work that pushes creative boundaries alongside genuinely great people. SMUGGLER is the epitome of both.”

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