• Friday, Sep. 20, 2002
SPECIAL REPORT: AGENCY CREATIVE_ Continuity Is Key

A new branding spot for Sears, "Then & Now," done via Young & Rubicam (Y&R), Chicago, highlights the venerable retailer's role as a provider of a diverse array of merchandise over the years, from generation to generation.

Directed by Tony Kaye, through Minder Media, New York,...

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