• Friday, Aug. 30, 2002

This spot opens on Purity Dairies' VP of Ice Cream, who seems a bit stiff and awkward seated in his office before the camera. He reads a letter he received from a customer: "Kim Becker of Nashville asks, 'How do I keep my kids away from my O'Charley's Caramel Pie Ice Cream?'"

We cut to...

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