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Association of National Advertisers
Friday, Mar. 27, 2020
The ANA has formed a new working community of top CMOs dedicated to helping the marketing community manage the ongoing global crisis posed by the coronavirus pandemic.
The group is comprised of a select team from the Global CMO Growth Council, a community of CMOs representing many of the...
Saturday, Mar. 14, 2020
A measure to make Maryland the first state in the nation to tax companies like Facebook and Google for money they make from digital ads on the internet is making steps forward in the state's legislature.
Opponents, however, say the state would have a hard time enforcing it and that the...
Wednesday, Mar. 28, 2018
Association of National Advertisers (ANA) client-side marketers are making strong progress in achieving gender balance among CMOs, but in stark contrast there remains significant work to do in attaining ethnic diversity.
Those are the findings of the ANA’s inaugural CMO “scorecard,” an...
Wednesday, Aug. 9, 2017
Non-transparent production practices exist at multiple ad agencies and agency holding companies, according to a new study by the ANA (Association of National Advertisers).
The study leveraged the work of the ANA Production Transparency Task Force, which was launched in August 2016. The...