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Saturday, Mar. 25, 2017
An advertising boycott of YouTube is broadening, a sign that big-spending companies doubt Google’s ability to prevent marketing campaigns from appearing alongside repugnant videos.
PepsiCo, Wal-Mart Stores and Starbucks on Friday (3/24) confirmed that they have also suspended their...
Wednesday, Sep. 7, 2016
Starbucks wants to tell stories about inspiring Americans, marking the coffee chain's latest push to deepen its relationship with customers and cast itself as a positive force on social issues.
The coffee chain says it is moving into the world of "content creation" with its series of text...
Friday, Mar. 27, 2015
It was a tempest in a coffee cup.
Mega coffee chain Starbucks wanted to spark a conversation about race when it asked baristas to write "Race Together" on customers' cups as part of a broader effort, but people standing in line for their morning java...