Thursday, Mar. 4, 2021

Dave Rolfe has been appointed to the new role of global head of production, WPP and Hogarth.

Rolfe, who was most recently head of production for global business marketing at Facebook, will be based in Hogarth Worldwide, WPP’s creative production arm. He joins this month, reporting to WPP’...

Thursday, Jan. 14, 2021

WPP has appointed Rob Reilly as its global chief creative officer. Reilly--who is currently global creative chairman of McCann Worldgroup--will join WPP in May, reporting to CEO Mark Read.

Known for helping to create some of the most iconic ideas for the most impactful global brands,...

Tuesday, Nov. 17, 2020

The urge to merge at WPP isn’t easily satiated. After bringing Grey and AKQA together last week, now WPP agencies Geometry and VMLY&R are uniting their talents and resources to form VMLY&R Commerce, which will operate as a distinct company within the VMLY&R global network.

...

Wednesday, Nov. 11, 2020

WPP’s AKQA and Grey are merging to form a new network model, AKQA Group. Grey is known for creative storytelling and global brand-building at scale, while AKQA is recognized for its world-class innovation and experience design skills. With heightened demand for digital transformation and...

Monday, Nov. 26, 2018

WPP has announced that Wunderman and J. Walter Thompson will unite to form Wunderman Thompson, a creative, data and technology agency. Wunderman Thompson will be an agency of more than 20,000 people in 90 markets. It will be fully operational in early 2019.

Wunderman and J. Walter...

Wednesday, Sep. 26, 2018

WPP is creating a new agency, VMLY&R, uniting two leading shops to deliver a contemporary, fully integrated digital and creative offering to clients on a global scale.

VMLY&R’s proposition will combine brand experience and brand advertising, drawing on the complementary expertise...

Sunday, Apr. 15, 2018

Martin Sorrell is stepping down as chief executive of WPP, the world's largest advertising agency company, following allegations of personal misconduct.

Sorrell, who built WPP into a global brand during his 33 years at the helm, had been accused of misusing company assets. He has denied...

Wednesday, Apr. 4, 2018

Shares in WPP, the advertising agency giant, have fallen after an announcement that the board is investigating an allegation of personal misconduct against its chief executive, Martin Sorrell.

In early-afternoon Wednesday trading in London, WPP's share price was down 2.2 percent at 1,094...

Monday, Jan. 11, 2016

Jim Carlton will be taking on the role of chief creative officer, North America, for Geometry Global, WPP’s shopper marketing and activation agency. Carlton comes over from Arc Worldwide where he provided creative leadership on all of that agency’s accounts...

Sunday, Aug. 2, 2015

A leading advertising executive told the IOC on Sunday that the Olympic body needs to stay relevant with the younger generation and concentrate more of its content on the Internet and via mobile devices.

And the once futuristic-sounding technology of virtual reality will likely be part of...

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