Thursday, Sep. 9, 2021

VMLY&R has named Beth Ann Kaminkow to serve as its New York CEO, succeeding Jason Xenopoulos who becomes global chief creative officer across WPP’s work with Ford, effective immediately. Xenopoulos will continue in his role as VMLY&R’s North America co-chief creative officer. Both...

Saturday, Aug. 28, 2021

WPP has acquired Satalia, a technology company offering market-leading AI solutions for clients.

Satalia is one of the UK’s fastest-growing tech companies, with clients including BT, DFS, DS Smith, PwC, Gigaclear, Tesco and Unilever. Combining machine learning and optimization, Satalia...

Thursday, Mar. 4, 2021

Dave Rolfe has been appointed to the new role of global head of production, WPP and Hogarth.

Rolfe, who was most recently head of production for global business marketing at Facebook, will be based in Hogarth Worldwide, WPP’s creative production arm. He joins this month, reporting to WPP’...

Thursday, Jan. 14, 2021

WPP has appointed Rob Reilly as its global chief creative officer. Reilly--who is currently global creative chairman of McCann Worldgroup--will join WPP in May, reporting to CEO Mark Read.

Known for helping to create some of the most iconic ideas for the most impactful global brands,...

Tuesday, Nov. 17, 2020

The urge to merge at WPP isn’t easily satiated. After bringing Grey and AKQA together last week, now WPP agencies Geometry and VMLY&R are uniting their talents and resources to form VMLY&R Commerce, which will operate as a distinct company within the VMLY&R global network.

...

Wednesday, Nov. 11, 2020

WPP’s AKQA and Grey are merging to form a new network model, AKQA Group. Grey is known for creative storytelling and global brand-building at scale, while AKQA is recognized for its world-class innovation and experience design skills. With heightened demand for digital transformation and...

Monday, Nov. 26, 2018

WPP has announced that Wunderman and J. Walter Thompson will unite to form Wunderman Thompson, a creative, data and technology agency. Wunderman Thompson will be an agency of more than 20,000 people in 90 markets. It will be fully operational in early 2019.

Wunderman and J. Walter...

Wednesday, Sep. 26, 2018

WPP is creating a new agency, VMLY&R, uniting two leading shops to deliver a contemporary, fully integrated digital and creative offering to clients on a global scale.

VMLY&R’s proposition will combine brand experience and brand advertising, drawing on the complementary expertise...

Sunday, Apr. 15, 2018

Martin Sorrell is stepping down as chief executive of WPP, the world's largest advertising agency company, following allegations of personal misconduct.

Sorrell, who built WPP into a global brand during his 33 years at the helm, had been accused of misusing company assets. He has denied...

Wednesday, Apr. 4, 2018

Shares in WPP, the advertising agency giant, have fallen after an announcement that the board is investigating an allegation of personal misconduct against its chief executive, Martin Sorrell.

In early-afternoon Wednesday trading in London, WPP's share price was down 2.2 percent at 1,094...

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