Columns
Monday, Nov. 19, 2018
In last month’s column (click here) we began a conversation about a “great marketing challenge of this moment: assigning a sound to a brand.” The reason it’s such a challenge, I suggested...
Friday, Nov. 16, 2018
Hustle, a strategic business development and management agency representing creative and production talent, has gone bicoastal with the appointment of Mike Lobikis as partner/talent rep for the West Coast. This extends the sales force’s representation of...
Friday, Nov. 16, 2018
Directors Bram Van Alphen and Yvan Fabing have joined Slim--the Venice, Calif.-based production company headed by owner/EP Tom Weissferdt--for commercials and branded content in the U.S. Van Alphen is a lifestyle director with a background in...
Friday, Nov. 9, 2018
Son&Heir has launched under the aegis of creative director/EP Dilly Gent. The L.A.-based company--which works with brands and music artists whose practices and stories either put the planet first, champion sustainability or bring awareness to social issues--...
Friday, Nov. 9, 2018
Little Minx, the production company headed by Rhea Scott, has signed with Ezra Burke and Shane Harris of Content Chemics for West Coast representation. The Little Minx roster features directors Luca Guadagnino (Suspiria,...
Friday, Nov. 2, 2018
Global boutique production company Sweetshop has formed a joint venture with Matthew Bucher of indie firm Obsidian to serve as the production company’s Midwest sales rep. Bucher founded Obsidian in 2010 and is partnered in the firm with head of...
Friday, Nov. 2, 2018
Director George Mays, best known for his work with Red Bull, has signed with Seed Media Arts, a Chicago-headquartered commercial and branded content production company under the aegis of owner and managing director Roy Skillicorn. Mays also...
Friday, Oct. 26, 2018
The Directors Network (TDN), the talent agency for commercial freelance directors, directors of photography, and director/cinematographers, has signed director/DP Jasmin Kuhn and welcomed back director Liz Hinlein. Kuhn brings to the TDN roster...
Friday, Oct. 26, 2018
Pulse Films has signed directing duo THE REST to its roster for global representation. THE REST consists of lifelong friends Alex Motlhabane and Lewis Levi. The pair began their career making short films at university in...
Friday, Oct. 26, 2018
Director Michael Koerbel of Venice Beach, Calif.-based production company Rodeo Show steers online FIAT haters off the road in a new campaign from Society Agency starring Emma Roberts. Drawing from actual tweets and comments to FIAT accounts from the social media peanut gallery, these trolling...
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