Tokyo Olympics
Screaming fans won't be the only thing missing from this year's Olympic Games in Tokyo. Behind the scenes, there won't much schmoozing for corporate sponsors either, thanks to the pandemic.
The corporate sponsorship program has been a key part of the Olympic experience since it began in...
If all goes well for NBC Universal over the next several weeks, Americans will be buzzing about the Olympic performances of Simone Biles, Gabby Thomas, Kevin Durant or some unexpected star.
The year-delayed Tokyo Olympics officially opens with NBC's telecast of the opening ceremony on...
Fans were banned from the pandemic-postponed Tokyo Olympics which will open in two weeks, following a state of emergency on Thursday, Olympic Minister Tamayo Marukawa told the Japanese news agency Kyodo.
The ban was announced by the International Olympic Committee and Japanese organizers...
At last it's official after countless unsourced news reports and rumors: spectators from abroad will be barred from the postponed Tokyo Olympics when they open in four months.
The decision was announced Saturday after an online meeting of the International Olympic Committee, the Japanese...
Seiko Hashimoto appeared in seven Olympics — four Winter Olympics and three Summer Olympics. According to historian Dr. Bill Mallon, her seven appearances is the most by any "multi-season" athlete in the games.
Hashimoto made even more history on Thursday in Japan, where women are still...
IOC President Thomas Bach and local organizers are pushing back against reports that the postponed Tokyo Olympics will be canceled.
Now set to open July 23, the Tokyo Games were postponed 10 months ago at the outbreak of the coronavirus pandemic, and now the event appears threatened again...
Domestic sponsors have already contributed a record of $3.3 billion to help pay for the Tokyo Olympics. That's at least twice as much as any previous Games.
But it's still not enough.
Now they're being asked to pay millions more to cover some of the soaring costs of the one-year...
The five Olympic rings are back in Tokyo Bay.
They were removed for maintenance four months ago shortly after the Tokyo Olympics were postponed until next year because of the COVID-19 pandemic.
The rings arrived on Tuesday after a short cruise from nearby Yokohama and are...
The only thing more difficult than staging next year's Tokyo Olympics in a pandemic might be convincing sponsors to keep their billions of dollars on board in the midst of economic turbulence and skepticism.
To make the point this week, IOC President Thomas Bach will join a number of...
As infections soared in Europe and the United States and the world economy spiraled downward, Japan on Monday hinted at the next possible victim of the globe-spanning coronavirus: The 2020 Tokyo Olympics.
Japanese Prime Minister Shinzo Abe acknowledged that a postponement of the crown...