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Thursday, Oct. 29, 2020
IPG’s Deutsch is turning its New York and Los Angeles offices into separate agencies. Each becomes free to pursue clients independently sans any concerns over conflicts of interest. Deutsch NY continues to be led by CEO Val DiFebo. And Deutsch LA remains under the aegis of CEO Kim Getty.
Wednesday, Aug. 19, 2020
Karen Costello, who was instrumental in the early success and growth of Deutsch LA, will rejoin the agency as chief creative officer. Costello will lead the creative vision, oversee creative development and champion the culture of the agency working closely with CEO Kim Getty.
Monday, Sep. 15, 2014
Deutsch LA has hired Tara Greer as executive VP/executive creative director, platforms. Greer is a multi-award winning creative who has led teams to produce such well-known products and services as Nike+ Fuelband, One Nike+, NIKEiD, NikeTeam and the Converse...
Tuesday, Sep. 9, 2014
Deutsch LA has hired Colin Drummond as partner and chief strategy officer. He will serve as chief strategist across all of Deutsch LA’s accounts, including Taco Bell, Volkswagen, Target, Dr Pepper and Snapple Group, and will oversee the agency’s planning and...
Thursday, Jul. 31, 2014
Joshua Hirsch has joined Deutsch LA as executive VP/executive creative technology director. Previously, he served as chief technology officer at Publicis Kaplan Thaler where he oversaw the agency’s technology and innovation practice. Perhaps Hirsch’s most notable...
Tuesday, Jun. 24, 2014
Deutsch LA has hired Matt O’Rourke, best known for his off-kilter Old Spice work at Wieden+Kennedy, as executive creative director.
O’Rourke will co-lead all digital efforts at Deutsch LA with Jerome Austria, who recently rejoined the agency. O’...
Thursday, Jun. 26, 2014
Immersive experiences, a calculated global “stunt,” the first cooking show on Vine, an inclusive Tribeca Film Festival initiative, web films and apps are among the mix of work cited by agency creatives and execs as being their most notable digital fare thus far in 2014.
With this year’s...
Tuesday, Apr. 8, 2014
Taco Bell is taking another jab at McDonald's in a new ad for its breakfast menu.
The fast-food chain has begun airing a TV spot that is set to the tune of "Old MacDonald Had a Farm" and shows a man who has been eating Egg McMuffins since 1984. After...
Tuesday, Mar. 4, 2014
Omelet, an L.A.-based branding, marketing and entertainment company, announced that Victoria Guenier has been appointed as partner and head of production. In this position Guenier will oversee the production of broadcast and integrated marketing content for Omelet’s current and future brand...