Grey New York
Restaurant chain Applebee’s has won the Grand Effie at the 2022 Effie Awards U.S. Gala for its “Fancy Like” Applebee’s campaign.
The campaign from Applebee’s and Grey New York, with contributing agencies Initiative Media, Current Global, Townhouse, and Barkley, saw Applebee’s partner with...
Amber Guild is joining Grey’s flagship office in New York as CEO. Grey worldwide CEO Michael Houston had served in that capacity, holding a dual worldwide and NY CEO role for the past two years.
Guild has been a pathbreaking executive in the advertising, publishing and digital media...
Peter Alsante has joined Grey New York as executive creative director.
Alsante comes over from BBDO New York where, over the past 16 years, he has contributed to the growth and success of such blue-chip brands as AT&T, FedEx, Snickers, Mountain Dew, Foot Locker and Thinx, among others...
Sara Worthington and Armando Flores have joined Grey’s flagship New York office as executive creative directors. They have served most recently as group creative directors at McCann New York.
Justine Armour, chief creative officer of Grey NY, said, “Sara and Armando bring deep experience...
Andre G. Gray has come aboard Grey New York as an executive creative director.
During his career, Gray has led global campaigns for Adidas, Gatorade and Nissan. A native of San Francisco, he has spent five years in Paris and three years in Amsterdam at TBWA/NEBOKO as global creative...
Justine Armour is joining Grey’s New York flagship office as chief creative officer. She becomes Grey’s first New York CCO since 2017. She will help set and implement the creative vision, oversee all creative development, spearhead the recruitment of top talent and guide new business creative...
Kenny Gold has been promoted to SVP, director of social media for Grey North America. He had served as SVP, director of social media for Grey New York, the network’s flagship office, for the past 15 months.
During his tenure, Gold has played an integral role operationally, strategically...
A Gillette ad for men invoking the #MeToo movement is sparking intense online backlash, with accusations that it talks down to men and groups calling for a boycott. But Gillette says it doesn't mind sparking a discussion. Since it debuted Monday, the Internet-only ad has garnered nearly 19...
Bernardo Romero has joined Grey New York as executive creative director for health-related business. This marks the agency's fifth senior creative hire in the past month.
Romero comes over from Area 23, an agency of the FCB Health Network, which he joined in 2016, rising to ECD. Under his...
Grey New York has expanded its creative leadership team with the hiring of four new executive creative directors: Jeff Anderson, Qian Qian, Tristan Kincaid and Hannah Fishman.
Anderson has created award-winning work at both creative and digital agencies for such brands as HBO, Snickers,...