Friday, Nov. 1, 2019

When I get home from a grueling day at the office I love to a) Make me a cupa Chamomile tea and watch reruns of “The Brady Bunch”; b) Tap a keg with my bros, order 3 large pies extra cheese and catch some MMA on Fox; c) Smoke some weed with my lady, eat donut waffles and binge-watch “The Walking...

Thursday, Aug. 22, 2019

Every year the brilliant minds at the labels, industry pubs, stations and the algorithm counting rooms send out their forecasts for “biggest song of the summer.” It’s something to do, right? Will it be the new thing from Ed Sheeran? No, probably Ariana. Or Jonas Brothers—back big time after six...

Friday, Jun. 7, 2019

When talks began in earnest, in 2012, about the possibility that the Association of Music Producers—AMP—could create, curate and host an awards program for music and sound, there were strong doubts expressed by very smart people.  “Does the industry really need another awards show?  Aren’t there...

Monday, Apr. 15, 2019

Let me start with a full disclosure. You know, that “fair balance” stuff. I am a liberal Democrat.  Social and fiscal.  I usually vote the party line, unless the candidate is really inappropriate, or in jail.  You, dear reader, may not hold those beliefs as self evident.  That’s okay.  We can...

Friday, Apr. 5, 2019

BANG Music + Audio Post has been a fixture in the advertising and entertainment industries for over two decades. SHOOT has known BANG’s founder, Lyle Greenfield, for all of those years--in part because of his involvement, along with industry colleagues, in the formation of the...

Thursday, Feb. 14, 2019

Both during, and for days after the 61st annual Grammy Awards broadcast I thought about the on stage performances and winners.  Went back to the best on YouTube, obsessed about the cringe-worthy ones (such a hater!), marveled at my respect for Alicia Keys, whom I didn’t think would have the...

Friday, Dec. 14, 2018

Dunkin’--known for donuts, morning pastry and coffee--extends its reach to higher-end espresso drinks, heralding the introduction with a campaign from BBDO NY which includes the unveiling of a faux line of “Espresso-Wear.” The tongue-in-cheek rollout comes in the form of this online film...

Wednesday, Dec. 12, 2018

Not sure how many “10-Best of 2018” lists we’ll be reading in the days ahead.  Those convenient ways of jamming 365 days into a tiny capsule: Best Songs/Best Movies/Best TV Shows… and like a kid with bag of popcorn, I always eat ‘em all up.

This time around I decided to summarize the year...

Monday, Nov. 19, 2018

In last month’s column (click here) we began a conversation about a “great marketing challenge of this moment: assigning a sound to a brand.” The reason it’s such a challenge, I suggested...

Thursday, Oct. 18, 2018

I recently attended a New York Rangers game at Madison Square Garden (my wife and her siblings, raised in Upstate NY near the Canadian border, are all hockey fanatics—I just follow the puck).  Before start time, the photo of a new team member, Brett Howden, appeared on the jumbotron, and with it...

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