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NBC’s Big Olympics Bet Pays Off As Milan Audience Up 94% From Beijing

Monday, February 23, 2026

Many wondered four years ago if NBC’s 2014 decision to secure U.S. media rights to the Olympics through 2032 for…

Super Bowl thriller was the most-watched program ever, averaging 123.4 million viewers

Tuesday, February 13, 2024

The longest Super Bowl game will also go down as the most-watched program in television history. According to Nielsen and…