The Independent Film & Television Alliance® (IFTA®) will relocate its industry flagship event, the American Film Market® (AFM®), to Palms Casino Resort in Las Vegas for its 45th edition. Scheduled for November 5 to 10, 2024, this move marks a new chapter for AFM which has been held in Los Angeles and Santa Monica for over four decades.
The decision to move AFM to Las Vegas comes after a multi-city search and careful consideration of the needs of AFM’s exhibiting sales companies and buyers.
“After extensive research, discussions with the [IFTA] board and invaluable feedback from stakeholders, this move underscores our determination to evolving AFM to meet today’s industry needs,” said Clay Epstein, IFTA chairperson and president of Film Mode Entertainment. “The strength of the AFM lies in its ability to create community and present a sophisticated platform for all our participants’ activities in one convenient location. The Palms More