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- Tuesday, Apr. 7, 2020
Coronavirus Crisis Prompts Clio Awards To Revamp Schedule
- NEW YORK
The Clio Awards has put into motion a number of structural changes to its program schedule that will allow for the company and its entrants to celebrate the best creative work of the current cycle at a later date. In an effort to meet the needs of the advertising industry, the Clio Awards will extend its eligibility and entry windows into 2021 and move its awards ceremony from October 2020 to April 2021.
The program is currently open for entries, but the company will extend its lowest entry fee window into the fall and work with entrants on a flexible payment schedule until March 2021. All submissions completed since the launch on January 27th will be considered as part of the current, extended program cycle.
“Dealing with the challenges brought on by the coronavirus has been tough on us and the industry we serve. We understand that everyone is having to make difficult decisions and we wanted to be able to take something off their plate for right now,” said Clio Awards president Nicole Purcell. “Our business only thrives when our entrants thrive, so we decided the best way to honor the creative community would be to give them time to focus on their staff and the new realities their companies face, but we know that the industry will persevere and continue producing inspiring work and we don’t want anyone to miss out on the benefits of highlighting that. With this new schedule, we look forward to getting back to the business of bringing people together to celebrate creativity at a time that feels more appropriate.”
The Clio Awards program will now run on the following schedule:
- Eligibility Window—January 1, 2019- February 12, 2021
- Deadline I – September 18, 2020
- Deadline II – December 4, 2020
- Deadline III – February 5, 2021
- Judging—February 2021
- Awards Ceremony—April 2021
“We’ve talked about moving our show back to the spring for some time, so this was a natural choice for us and the new schedule will remain in place for the foreseeable future,” continued Purcell.