For the second year in a row, a religious Super Bowl ad campaign promised viewers that Jesus "gets us."
Two commercials shown Sunday night centered Jesus' message to love your neighbors — even across ideological divides. In one, people of different races, classes and gender expressions have their feet washed, including a woman outside a family planning clinic.
"Our goal is to really show that Jesus loved and cared for anyone and everyone," He Gets Us campaign spokesperson Greg Miller told The Associated Press on Monday. He said the campaign's website received 715,000 views in the previous 24 hours.
On social media, the ads drew criticism across ideological spectrum. Some conservatives contended they were overly "woke." Other critics noted that the campaign's welcoming and progressive messages seem at odds with some of its Christian funders, who have also supported anti-LGBTQ+ and anti-abortion causes.
Last year's ads were More