- Tuesday, Feb. 14, 2017
- NEW YORK
Nutmeg, a creative marketing resource, has acquired the design team formerly known as FAC5 at Broadway Video and now newly named as NTMG Design.
The team of four—executive creative producer Doug LeBow, executive creative director Fred Salkind, creative director David Rogers and art director Karolina Dawson—is an Emmy, Telly and PromaxBDA award-winning creative collective dedicated to communicating engaging and impactful design across multiple media platforms.
With services that include main titles and show packaging, experiential and event design, promotions and image campaigns, the group has worked with a diverse range of clients on a wide range of projects, including: “Nickelodeon HALO Awards,” “Nickelodeon Kids’ Choice Awards,” “The Emmys” for Don Mischer Productions, Indy 500 100th Anniversary for ESPN, HBO’s “Rock and Roll Hall of Fame Induction Ceremony” for Line-by-Line Productions, “Thursday Night Football” and “Sunday Night Football” tune-in promo packaging for CBS Sports, AT&T Concert Series for iHeart Media, “The Great Human Race” for National Geographic Channel, and “The Peabody Awards” for Den of Thieves.
Nutmeg EP Laura Vick said. “As our clients and the marketplace shift to engage end users, the addition of a full-service design team allows us to offer all aspects of content creation under one roof.”
Existing clients that could benefit from the new services include broadcast networks, cable channels and brands. “Nutmeg is a long-established network promo powerhouse and branded content creator,” says Vick. “We can now assist at the inception of an idea to help create complete visual experiences—show opens, trade shows, corporate interiors or digital billboards.”
“We look at these new design capabilities as both a new frontier unto itself, and as yet another component of what we’re already doing—telling compelling stories,” said Nutmeg executive creative director Dave Rogan. “Nothing at Nutmeg is created in a vacuum, so these new areas of design crossing over into an interactive web environment, for example, is a natural. First and foremost, clients want the work to be exceptional. They, like anyone else, also like things to go smoothly and easily. Centralizing creative services that span every type of media offers definite creative, logistical and economic benefits.”
For its part, the NTMG Design team is equally excited by the possibilities afforded by joining a multi-faceted creative marketing, content development and post-production resource.
“Nutmeg has consistently been ahead of the curve with regard to navigating the ever-changing media landscape,” said LeBow. “The desire to add a design division to help further and expand that initiative is energizing.”