Displaying 3771 - 3780 of 4418
  • Tuesday, Sep. 23, 2014
Kevin Wertz

Marketing communications agency Lowe Campbell Ewald has promoted Kevin Wertz to president. In his new role, Wertz, who was previously managing director, will assume responsibility for the leadership of the agency’s Detroit (non-automotive) and San Antonio-based accounts.  In addition, Wertz will oversee Lowe Campbell Ewald’s media, strategic planning, analytics, digital strategy and social media capabilities. He will split his time between Lowe Campbell Ewald’s Detroit and San Antonio offices, reporting directly to CEO Jim Palmer.

With more than 17 years of experience, Wertz has a proven track record of uncovering consumer insights, developing brand strategies and implementing large scale, national marketing campaigns. His work for Lowe Campbell’s USAA client began in 2009 when he played an integral role in winning the account and opening the agency’s first full-service office in Texas. Under his leadership for the past five years, the agency’s More

  • Tuesday, Sep. 23, 2014

ZONZA--a digital asset management and content-distribution platform used by global marketers and jointly owned by Deluxe and Hogarth Worldwide--will integrate Ad-ID, the ad-coding system developed by the American Association of Advertising Agencies (4As) and the ANA (Association of National Advertisers).

The integration marks the first for a digital asset management (DAM) platform and represents a significant development toward Ad-ID’s goal of becoming a global standard. The development was announced today by Greg Smith, general manager of Deluxe Advertising Services, who also serves as chief operating officer of ZONZA, and Harold Geller, chief growth officer of Ad-ID.

Ad-ID is designed to enable users to enter metadata easily, safely and securely to advertising assets in order to track those assets more reliably across platforms. In 2013 Ad-ID was selected by SAG-AFTRA as the sole commercial More

  • Tuesday, Sep. 23, 2014
In this Nov. 3, 2013 file photo, Vince Vaughn arrives at the world premiere of "Delivery Man" at The El Capitan Theatre in Los Angeles. (Photo by Richard Shotwell/Invision/AP, file)

Colin Farrell and Vince Vaughn will star in the second season of HBO's "True Detective."

The eight-episode drama series will begin production in California this fall, the premium cable channel said Tuesday.

Farrell will play a compromised detective, Ray, who is divided between his loyalty to his bosses in a corrupt police department and a mobster with a hold over him.

Vince Vaughn co-stars as Frank, a criminal whose move into legitimate business is disrupted by a business partner's murder.

HBO had a critically acclaimed hit with the first season of "True Detective," which starred the Emmy-nominated Matthew McConaughey and Woody Harrelson.

The air date for the second season was not announced.

Season one of "True Detective" paired two actors known primarily for their big-screen work in a twisted, noir-ish tale. McConaughey and Harrelson played former Louisiana State Police More

  • Tuesday, Sep. 23, 2014
Lisa Sherman

Lisa Sherman will become the Ad Council’s next president and CEO effective on November 3.  Sherman was most recently the executive VP and general manager of LogoTV, part of Viacom Media Networks. She succeeds Peggy Conlon, who announced her retirement in April after 15 years of leading the organization.

Sherman will be the fifth president and CEO in the Ad Council’s 72-year history. Conlon will remain at the Ad Council through the calendar year to aid in the transition.

The Ad Council is a non-profit and the largest producer of public service communications programs in the U.S.  The organization received over $1.6 billion in donated media support on behalf of its 40 national public service campaigns in 2013.   The nation’s leading advertising agencies produce the creative pro bono, addressing issues including autism awareness, foster care adoption, bullying, and texting and driving.

“Lisa has More

  • Monday, Sep. 22, 2014
Michael Moore
LANSING, Mich. (AP) -- 

Oscar-winning documentary filmmaker Michael Moore no longer will serve on the Michigan Film Office Advisory Council.

Republican Gov. Rick Snyder has named a suburban-Detroit businessman to replace Moore, who had joined the council as an appointee of then-Gov. Jennifer Granholm, a Democrat.

Snyder announced Thursday he was renominating a second council member whose term expires along with Moore's. The governor says advertising executive Bill Ludwig will remain on the 14-member board, along with new member Ted Serbinski. Serbinski works with Detroit Venture Partners and is a former director of technology for A&E Television. Their four-year terms expire in 2018.

Moore won an Academy Award for the 2002 documentary "Bowling for Columbine." Other Moore films include "Roger & Me," ''Fahrenheit 9/11," ''Sicko" and "Capitalism: A Love Story."

  • Thursday, Sep. 18, 2014
Facebook CEO Mark Zuckerberg speaks to students during an special assembly at Sequoia High School in Redwood City, Calif. on Thursday, Sept. 18, 2014. (AP Photo/Alex Washburn)
REDWOOD CITY, Calif. (AP) -- 

Facebook CEO Mark Zuckerberg wants to turn more American high school students into well-paid techies — and even hire some of them to work at his social-media company.

Zuckerberg told students Thursday at Redwood City's Sequoia High School that understanding technology and computers "is going to be really critical to having a lot of options and doing what you want."

The Facebook founder said the jobs of the future will be very different from today's jobs — and young people can use that to their advantage.

"If you start with the assumption that everything in the future is going to be different than it is now, then it's not true that anyone else knows any more than you guys do about what's going to work in the future," Zuckerberg said.

Facebook announced it is donating 50 laptops and creating a class to teach students how to create their own mobile apps for smartphones at Sequoia High, a More

  • Thursday, Sep. 18, 2014

Deluxe Advertising Services, a provider of ad-delivery and asset management technology, is opening a Dallas office to service fast-growing brands and agencies in the Southwest. The announcement was made by Greg Smith, general manager of Deluxe Advertising Services.

Deluxe Advertising Services is a unit of Deluxe, which offers comprehensive creative, media, distribution and asset and workflow management solutions for marketers, media and entertainment.

The Dallas office will be supervised by Brad Kelly, VP of Deluxe Advertising Services and a veteran of more than three decades in marketing and advertising technology. 

  • Thursday, Sep. 18, 2014
In this Sept. 6, 2014 image released by Starpix, actress Laverne Cox poses at the Herve Leger by Max Azria Spring 2015 show during Fashion Week in New York. (AP Photo/Starpix, Amanda Schwab, File)

Laverne Cox will host a documentary on MTV and Logo next month that profiles seven young transgender people.

The special, "Laverne Cox Presents: The T Word," will air simultaneously on the two channels on Oct. 17. Cox, a transgender actress, was nominated for an Emmy Award for her role in Netflix's "Orange is the New Black."

After the documentary, Logo and MTV's web site will air a forum where Cox and the documentary's cast members answer questions from viewers about their lives. MTV personality SuChin Pak will help lead the "Trans Forum" discussion.

MTV said Thursday that the people profiled in the documentary range in age from 12 to 24.

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