Sarah Roebuck has joined Final Cut, stepping into the role of executive producer in the New York office. Roebuck’s career spans nearly two decades spanning the agency, live-action production and post company sides of the business.

Roebuck’s extensive experience began at J. Walter Thompson (JWT) New York, culminating in the role of director of integrated production recruiting, which she said proved an invaluable segue into the EP capacities that followed. Roebuck continued on to production roles at Radical Media, before landing EP roles at East Pleasant Pictures and Imaginary Forces. Roebuck had most recently been at jumP Editorial, where she served as EP.

“When presented with the opportunity to be reunited with [Final Cut president] Stephanie [Apt] again, my original mentor at JWT, it was just too good to pass up,” said Roebuck who joins Final Cut at a juncture when the company is expanding its expertise and offerings, particularly at Significant Others, a new postproduction and finishing arm led by veteran creative director Dirk Greene.