Wednesday, December 13, 2017

Telecast for the first time exclusively on cable, the NCAA basketball championship game drew 17.8 million viewers, down 37% from last year’s game on CBS. What does this say about sports on cable?

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With cord cutting on the rise, events can't reach their audience potential on cable, making the game less attractive to sponsors
100% (2 votes)
Streaming of the game on mobile and other devices will grow which combined with cable will yield just as large an audience.
0% (0 votes)
Too much is being made of the audience decline. The final match-up wasn't as attractive as last year's game.
0% (0 votes)
Total votes: 2