Is $2 million per :30 ad slot justified for the Oscars telecast?
Submitted by Robert Goldrich on Monday, Feb. 20, 2017
Yes. The Oscars deliver the increasingly rare mega audience in an era of media fragmentation.
13% (1 vote)
No. While the Oscars are a high-profile event, the Nielsen ratings are not usually great enough to merit such a high price tag.
50% (4 votes)
Maybe. It needs to be considered on the basis of each individual advertiser. It's a great buy to reach certain demographics.
38% (3 votes)
Total votes: 8