Saturday, July 20, 2019
  • Monday, Jul. 23, 2018
People on the Move
McCann NY promotes sr. creative team
McCann NY's (l-r) Lauren McCrindle, Daniel Rodriguez and Erin Wendel.
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McCann New York has promoted Daniel Rodriguez to executive creative director, and Lauren McCrindle and Erin Wendel to group creative directors.

Rodriguez is an 18-year veteran of the shop, having worked his way up the ranks starting as an art director in 2000.  As ECD, Rodriguez will continue to co-manage multiple accounts with his creative partner, Larry Platt.  Some of Rodriguez’s recent work includes “The TV Doctors of America” for Cigna, recognized this year at Cannes International Festival of Creativity and The One Show, and “Comin’ Home” for Nespresso featuring George Clooney. His work has also been recognized by the Webby Awards, London International Awards, Epica Awards, Cresta Awards, New York Festivals and Effie Awards. 

Wendel and McCrindle have been upped to group creative directors after nearly two years as creative directors at McCann NY. The creative duo teamed up in their native Canada 13 years ago, and have worked on U.S., European and global accounts spanning everything from chocolate and video games to diapers and laundry detergent. Their work has been recognized by Cannes Lions, CLIO Awards, London International Awards, Communication Arts Annual, The Andy Awards and The One Show. Before coming to McCann New York, Wendel and McCrindle worked together at McCann Toronto.

Rodriguez, McCrindle and Wendel will continue to work closely with Tom Murphy and Sean Bryan, co-chief creative officers, McCann NY.

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