Bicoastal production company ArtClass has hired Rebecca Niles as executive producer. She brings deep global production experience spanning advertising, branded content, and feature films. At ArtClass, Niles will oversee productions, manage creative teams, and nurture client relationships, working closely with co-founder/executive producer Geno Imbriale, executive producer Kate Aspell and head of sales Jack Strachan.

Prior to joining ArtClass, Niles produced a number of projects with the company, including commercials and digital content for Pantene, ESPN, State Farm, Kellogg’s, and ServiceNow. For the latter, she produced a remote campaign in March--just at the start of lockdown--followed by a second campaign in July, which was among the earliest union productions to return to set in Los Angeles following the rollback of California’s stay-at-home orders.

Niles has worked with a wide range of brands throughout her career as a producer--from tech innovators like Spotify and Instagram, to digital publishing pioneers like Complex Networks, to legacy brands like Versace, Verizon and Nike. Along the way, she has collaborated with big-name artists like Billie Eilish, Eminem, and Dr. Dre.

Niles also brings a long-form content pedigree into the fold, having produced TV, web, and docu-series, such as Sneaker Shopping, Hot Ones, and Magnum Opus.

Prior to joining ArtClass, Niles was EP at Derby; line producer at Complex Networks; and head of production at The Big Picture Company.