Director Tiny Bullet, who’s been represented in the U.S. by Arts & Sciences for some time, has extended that relationship with the production company to the U.K. Arts & Sciences London now becomes her home on the other side of the Atlantic. Tiny Bullet’s first major commercial project earned a New York Times Gold Award and ranked among their “most watchable commercials.” Her playfully rebellious film “#Adpology” hilariously dismantled stereotypes about women in female-centered advertisements and screened at Cannes for International Women’s Day, ultimately garnering over six million views. Tiny Bullet provoked polite society with a commercial for Lovehoney, a popular brand of sex toys, which was later described as “the most outrageous advert to ever air on British TV.” Since then, Tiny Bullet has directed ads for many other high-profile brands, including McDonald’s, Tesco Mobile, O2, Flipz, BBC, Kellogg’s, Intel, and eBay, for which she received a Webby Award. Her first spot in the U.S. market for GoCart won a Clio Award, Kinsale Shark, and APA Award. Her most recent work includes a multi-media campaign for Gas Networks Ireland, starring an anxious badger stressing the importance of checking for gas pipes, and Quickbooks featuring a fictional version of Queen Boudica and her accountant….
Steam Films has added PACO to its directorial roster for representation in Canada. PACO has built momentum in the U.S. market with successive campaigns for LinkedIn, DoorDash and Credit Karma. His signing is the most recent thread weaving together a decades-long relationship between Steam Films and Furlined (which reps him in the U.S. and U.K.). His work in advertising has been recognized with Cannes Lions for Film Craft and Cinematography…..
Josh Green has been appointed chief creative officer at London ad agency House 337, reporting into CEO Phil Fearnley. In his new role, Green brings a wealth of experience, having previously launched and led House 337’s sports practice and served as executive creative director at Octagon in both New York and London. His background encompasses sports, fashion, and culture. Since joining House 337 last year, Green has propel its creative transformation, including the acquisition of AI agency Vixen Labs and the launch of the aforementioned sports practice….
Street Talk for September 6, 2024
Director Deborah Chow has joined Toronto-based production company The Salmon for her first career representation in Canada. She continues to be repped by Skunk in the U.S. Chow’s work spans multiple genres and platforms. Chow’s directing credits include episodes of critically acclaimed series such as The Mandalorian, Mr. Robot, Better Call Saul and American Gods. She directed all six episodes of the epic limited series Obi-Wan Kenobi for Lucasfilm, which earned five Emmy nominations in 2023, including one for her as exec producer--Outstanding Limited Series. She was also nominated for a DGA Award for Obi-Wan Kenobi. Her recent directorial endeavors include the VMA-winning rock video “Black Summer” for the Red Hot Chili Peppers and a visually captivating commercial for Nissan Rogue....
Interpublic Group (NYSE: IPG) has launched Mediabrands Health, a Center of Excellence (COE) that sits within IPG Mediabrands. Building on the company’s healthcare offerings at IPG Health and within IPG Mediabrands, this new specialism further strengthens Interpublic’s integrated healthcare offering by providing scaled, global media services through Mediabrands Health. IPG Mediabrands has a strong track record of delivering innovative solutions across its agency brands and dedicated teams to the top 20% of healthcare brands, including five of the top 15 pharmaceutical companies. With this new offering, healthcare marketers can tap the power of IPG Mediabrands’ collective network, leveraging proven strategic products and processes in the media space. Mediabrands Health will also partner with IPG Health’s SOLVE(D) and Acxiom Health, Interpublic’s... Read More