Omnichannel media owner i-media has appointed Nick Lawson as chairman. Previously global chief executive of EssenceMediacom, Lawson was responsible for driving business development, marketing, and product offers across 98 offices in 45 markets. During his 34 years at the helm, Lawson evolved Mediacom from a small independent U.K. media agency into WPP’s largest media agency network globally, handling over £24 billion in billings. The i-media hire further strengthens the leadership lineup during a period of rapid growth, following Mayfair Equity Partner’s investment in 2024. The investment accelerated i-media’s digital estate, expanded its portfolio into experiential marketing, and deployed technological and data-processing tools that unlock customer and vehicle data for brands. With a presence at more than 130 roadside locations, i-media provides advertisers with access to U.K. motorists, a varied and affluent audience, reaching an average of 6.6 million weekly visitors and more than 31 million unique visitors annually in high dwell-time environments. The company has also developed the U.K.’s largest network of full-motion large-format digital screens at Motorway Service Areas via exclusive partnerships with major operators including Moto, Welcome Break, Roadchef, and Extra. This summer, the company will launch a ground-breaking B2C app that will provide brands with unrivalled opportunities to connect with consumers on U.K. roads….
In a divided America, the left and right unite to oppose artificial intelligence data centers
In rural eastern Nebraska, a technology revolution could rise from fields of corn and soybean in the form of new data centers to power the artificial intelligence boom. But just like around many parts of the country, opposition has been building in ways that defy typical partisan boundaries. Conservative farmers and the state Sierra Club chapter recently found common cause against labor leaders as they filled the firehouse in Murdock — population around 275 — to share concerns about data center development moving too quickly. The scene exemplified an unlikely coalition that worries about dwindling farmland, declining water supplies and rising electricity bills — not to mention how massive corporations could reshape small town America into nodes in a national network of computing warehouses. The debate around data center projects is one of the rare modern issues to cut across party lines, demographics and geography — from Republican-dominated Nebraska, Texas and Wyoming to swing-state Pennsylvania to Democratic-leaning New Mexico. Supporters of data centers, including Republican President Donald Trump and some union leaders who usually back Democrats, praise a potential jobs and economic bonanza, while helping the U.S. thwart China in the geopolitical race for technological supremacy. But hostility toward developments coming at breakneck speed has surged ahead of November's midterm elections, and forced national, state and local elected officials to adapt to a shifting political landscape. Judy Stroy, a fifth-generation Nebraska farmer whose late husband grew corn and soybeans and whose son still does, worried that with "the amount of ground that's getting gobbled up every year, our food source is in trouble." "That should scare everyone,"... Read More