The One Club for Creativity has named Publicis Groupe South Asia’s Rajdeepak Das and Grey Thailand’s Sompat Trisadikun to serve three-year terms on its International Board of Directors.
Board members are responsible for providing input and feedback on the club’s ongoing global programming, supporting The One Show and ADC Annual Awards in their region, elevating the annual industry benchmark Global Creative Rankings, connecting the club with advertising and design universities and schools, and recommending outstanding candidates to serve as awards judges.
“The One Club’s International Board of Directors is a platform with immense responsibility where great minds come together to chart the future narrative for the industry,” said Das, CCO Publicis Groupe South Asia, and chairman, Leo Burnett South Asia. “As part of the board, I am looking forward to the opportunity to nurture the next generation of talent to make creativity more impactful.”
“I’m thrilled to join The One Club’s International Board of Directors. It’s a true privilege to contribute to such a prestigious organization,” added Trisadikun, CCO at Grey Thailand. “I’m excited to bring my Thai and Asian perspective to the table, championing The One Club’s mission and advancing excellence across the advertising landscape.
Das firmly believes that the true potential of creativity and technology is finding human-centric solutions for the biggest brands. His unprecedented work on brands like P&G Whisper (“Missing Chapter”) has facilitated change in the age-old Indian education system and enabled the world’s largest school program for girls. His work on PepsiCo Lays (“Smart Farms”) has revolutionized farming with the help of AI to increase food security for the country.
Das’ Humankind approach to creativity has led Leo Burnett India to win multiple Grand Prix’s and awards at competitions like The One Show, Cannes Lions, D&AD and Spikes Asia.
Trisadikun serves as CCO at Grey Thailand, where he is leading the creative transformation of Grey Studio in Thailand. He has achieved remarkable success by producing innovative work for high-profile brands such as McDonald’s, Samsung, P&G, Mercedes-Benz, KFC, Uniqlo, and Netflix.
Trisadikun has amassed more than 800 awards on both international and national stages including at The One Show, ADC Annual Awards, Cannes Lions, D&AD, Clio Awards, London International Awards, and the Andy Awards. He has held the position of president of the Bangkok Art Directors Association and, on a few occasions, led his agency to become the most awarded agency in Thailand.
Avid to acquire Wolftech Broadcast Solutions
Avid® has entered into a definitive agreement to acquire Wolftech Broadcast Solutions, a company known for cloud-based multiplatform planning and publishing news production solutions. This strategic move illustrates Avid’s focus on transforming news, sports, and live production workflows.
The acquisition will allow Avid to combine its digital-first, end-to-end media solution with Wolftech’s expertise in story-centric workflow management. The integration of Wolftech and Avid is intended to enable news organizations to rapidly deliver stories through multiplatform amplification, significantly increasing efficiency and improving remote collaboration.
Avid and Wolftech are committed to openness and customer choice. Wolftech already integrates with a wide range of tools, including Avid MediaCentral, and will continue to build integrations with Avid solutions and other industry-leading platforms. With this acquisition, Avid will deepen the integration between the two toolsets while continuing to partner with a wide range of media production tools and newsroom systems. Existing Wolftech customers will benefit from Avid’s global scale for customer support and professional services.
The planned acquisition of Wolftech positions Avid to deliver a unified suite of integrated tools with unique AI-powered features that will enable news production organizations to:
--Break Down Silos: Unlock creativity and operational clarity by breaking down silos between digital, broadcast and long-form teams.
--Increase Efficiency: Get the most out of resources with sophisticated planning and analytics tools.
--Focus on the Story: Capture audiences and amplify stories faster across any distribution platform.
--Get Teams Interacting:... Read More