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    Home » “NCIS” tops TV, streaming rankings; NBA play-in scores; Nielsen week in review

    “NCIS” tops TV, streaming rankings; NBA play-in scores; Nielsen week in review

    By SHOOTTuesday, May 25, 2021Updated:Tuesday, May 14, 2024No Comments1612 Views
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    Los Angeles Lakers forward LeBron James, right, greets Golden State Warriors guard Stephen Curry after the Lakers defeated the Golden State Warriors 103-100 in an NBA basketball Western Conference Play-In game Wednesday, May 19, 2021, in Los Angeles. (AP Photo/Mark J. Terrill)

    By David Bauder, Media Writer

    NEW YORK (AP) --

    The Nielsen company's latest rankings of popular television and streaming shows have one thing in common — "NCIS" at the top.

    The CBS drama starring Mark Harmon as a Naval Criminal Investigative Service special agent has been on the air since 2003 and defines unhip. Yet the 8.7 million people who watched last Tuesday's episode was a bigger audience than anything else in prime-time television last week, Nielsen said.

    The company also measures streaming audiences, although its reports lag behind the television ratings. Its most recent week available was April 19-25, and an estimated 890 million minutes of "NCIS" reruns were streamed on Netflix that week. Streamers could choose from among a staggering 353 episodes.

    The Disney+ Marvel miniseries, "The Falcon and the Winter Soldier," was the second most-streamed show that week. Six episodes were available, and 796 million minutes of the show were streamed.

    All of the other programs in Nielsen's top 10 that week were on Netflix. They included the young adult fantasy series "Shadow and Bone," the game show "The Circle," the science fiction movie "Stowaway" starring Anna Kendrick, the old Nickelodeon comedy "Nicky, Ricky, Dicky and Dawn" and broadcast reruns "Grey's Anatomy" and "Criminal Minds."

    On television, there was evidence that the NBA's gimmick of "play-in" games before the regular playoffs intrigued fans. Last week's game between Golden State and the L.A. Lakers brought 5.6 million people to ESPN, nearly double the most-watched game of the playoff's first round.

    CBS was the most popular broadcast network last week, averaging 4.6 million viewers in primetime. NBC had 3.7 million, ABC had 3.5 million, Fox had 2.6 million, Univision had 1.3 million and Telemundo had 1 million.

    Fox News Channel was the most popular cable network with a 2.04 million average in primetime. MSNBC had 1.43 million, TNT had 1.39 million, ESPN had 1.38 million and HGTV had 1.12 million.

    ABC's "World News Tonight" won the evening news ratings race, averaging 7.6 million viewers. NBC's "Nightly News" had 6.2 million and the "CBS Evening News" had 4.7 million.

    For the week of May 17-23, the top 20 programs in primetime, their networks and viewerships:

    1. "NCIS," CBS, 8.73 million.
    2. "60 Minutes," CBS, 8.26 million.
    3. "FBI," CBS, 7.59 million.
    4. "The Equalizer," CBS, 7.13 million.
    5. "Chicago Fire," NBC, 6.84 million.
    6. "Chicago Med," NBC, 6.62 million.
    7. "American Idol," ABC, 6.5 million.
    8. "The Voice" (Monday), NBC, 6.19 million.
    9. "NCIS: Los Angeles," CBS, 6.18 million.
    10. "911," Fox, 5.93 million.
    11. "Chicago PD," NBC, 5.64 million.
    12. NBA Playoffs: Golden State vs. L.A. Lakers, ESPN, 5.62 million.
    13. "The Neighborhood," CBS, 5.56 million.
    14. "FBI: Most Wanted," CBS, 5.48 million.
    15. "The Voice" (Tuesday), NBC, 5.45 million.
    16. "Bob Hearts Abishola," CBS, 5.39 million.
    17. "The Masked Singer," Fox,, 5.23 million.
    18. "911: Lone Star," Fox, 5.2 million.
    19. "NCIS: New Orleans," CBS, 5.18 million.
    20. "Bull," CBS, 5.08 million.

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    Tags:NBANCISNielsenThe Falcon and the Winter Soldier



    Barbara Asin and Jouke Vuurmans to co-chair newly named 2025 Iridium Effie Jury

    Wednesday, January 14, 2026
    Pictured (l-r), top row, are: Zach Kitschke of Canva; Rosalina Tornel of Grupo Lala; Matt Macdonald of VCCP; and Barbara Asin of McDonald’s Latin America. Bottom row (l-r): Jo Tatchell of Edelman; Jouke Vuurmans of Media.Monks; and Tina Manikas of Omnicom Commerce

    Effie Worldwide has announced its 2025 Iridium Effie Jury, the global panel tasked with selecting the single most effective campaign of the year as part of the Global Best of the Best Effie Awards.

    The Global Best of the Best Effie Awards celebrate the most impactful, insight-driven work from around the world. Gold and Grand Effie winners from more than 55 Effie Awards programs globally are eligible to compete, with top winners advancing to contend for the Global Grand Effie in their respective categories. From this elite group, one campaign will ultimately be awarded the Iridium Effie--the highest honor in marketing effectiveness.

    The 2025 Iridium Jury will be co-chaired by Barbara Asin, chief marketing officer, McDonald’s Latin America, and Jouke Vuurmans, partner and chief creative officer, Media.Monks.

    They will be joined by an accomplished group of senior marketing, strategy, and creative leaders from around the world:

    • Zach Kitschke, chief marketing & communications officer, Canva
    • Matt Macdonald, chief creative officer, North America, VCCP
    • Tina Manikas, global head of connected commerce, Omnicom Commerce
    • Jo Tatchell, head of strategy, UK, Edelman
    • Rosalina Tornel, chief growth & marketing officer, Grupo Lala

    The jury will convene in person in New York City to review the 2025 Global Grand Effie winners and deliberate to determine the single most effective marketing effort globally.

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