New York Festivals Breaks All Advertising Trophy Molds!
New York Festivals World’s Best Advertising competition breaks all advertising molds by unveiling five newly crafted trophies designed by New York design firm Sagmeister & Walsh, and inspired by New York City’s classic Art Deco skyscrapers. “We’ve always hated those little glued on metal name plates,” said Stefan Sagmeister. Each NYF trophy contains a Pico type video projector that projects digital video credits onto any nearby viewing surface. Winners will see their names in lights…from the agency creatives to the client side…the entire production team can be included in the credit roll just like at the end of a feature film.
“New York Festivals new advertising trophy has smashed the mold for advertising trophies. The trophy’s innovative Pico projector displays an unlimited number of credits, everyone involved on the winning campaign can be recognized for their creative contribution,” said Michael O’Rourke, president, New York Festivals.
The five trophies sizes and unique designs include: World’s Best Idea, Grand Prize, First Prize, Second Prize, and Third Prize. Awards will be cast in aluminum and powder-coated in monochromatic colors and will range from 9.5 to14 inches in height. The variety of sizes and individual colors will allow award-winners to create their own multi-dimensional New York City scape in their trophy case on their conference table.
These trophies will be revealed at the 2014 New York Show events on May 1, including creative panel discussions, keynote speakers, networking, the awards ceremony, and NYF’s after-party to honor the World’s Best Advertising. New York Show events will be held at the iconic New York Public Library’s Beaux-Arts landmark Stephen A. Schwarzman building in New York City.
