Film editorial house PS260 has acquired Ideas & Stuff, a Brooklyn-based design and animation studio headed by founder and creative director Marcos Pacheco. Through this addition, PS260 augments its capabilities in graphics, design, and 2D and 3D animation.
Pacheco launched Ideas & Stuff in 2005 and it has served a diverse roster of clientele, from production studios to individuals, to advertising firms and agencies. Pacheco is a versatile artist and master of both 2D and 3D design, and an expert in developing concepts and design for TV and film. He has designed logos and graphics for clients including VH1, Gap, Nike, Champion, Levi’s, Harley Davidson, and the Food Network, and led creative collaborations with brands including CNN, MTV, Discovery, Fila and YouTube.
PS260 has worked with companies such as Google, M&Ms, DraftKings, and Intel to create viral digital content, Super Bowl commercials, and Sundance films. Recent projects include Metallica’s music videos for their songs, “LUX ÆTERNA,” and “Screaming Suicide, edited by Matt Posey, Klarna’s “That’s Smooth” campaign starring Paris Hilton and edited by Maury Loeb, and Closing Dynasty, edited by Ashley Ingbretson, which took home the Audience Award for Narrative Short at SXSW. PS260’s direct-to-client work includes collaborations with Titleist, Audible, Mailchimp, Meta and Puma.
“Our clients increasingly seek out collaboration and ideation in the realm of graphics, wanting to co-create and refine concepts with us during the editing process,” said JJ Lask, editor and co-founder of PS260. “With Marcos as our executive creative director, and his team of talented artists by our side, we are positioned to be a comprehensive content studio that provides end-to-end design and creative services.”
Mets’ victory over Brewers in NL Wild Card Series decider was ESPN’s most-watched game in 3 years
The New York Mets' 4-2 comeback victory over the Milwaukee Brewers on Thursday night in the deciding game of the NL Wild Card Series averaged 4,017,000 viewers on ESPN and streaming, making it ESPN's most-watched Major League Baseball game in three years.
ESPN and Nielsen reported Friday that the audience peaked at 5.75 million viewers during the ninth inning, when the Mets rallied from a 2-0 deficit to reach the divisional round for the first time since 2015, when they reached the World Series.
It was the biggest audience for a playoff game on ESPN since the 2021 AL wild-card game, when the Boston Red Sox's win over the New York Yankees averaged 7.7 million.
This year's nine MLB Wild Card Series games averaged 2.82 million on ESPN, ESPN2 and ABC, a 25% increase over last year and a 1% gain from 2022.
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