Laughlin Constable (LC), an independent, full-service brand experiences agency, has hired Vincent Geraghty to serve as EVP, head of production at its HIVE Content Studio, overseeing the agency’s full integrated suite of production and content offerings.
Geraghty previously held senior executive production roles at Havas, Ogilvy, Publicis Communications and Leo Burnett. Most recently, he had founded GPSG Geraghty Group, an independent full-service production studio, working with agencies, production companies and brands.
“Vincent is one of those game-changing hires,” said Anthony Romano, CEO of Laughlin Constable. “His incredible reputation for building and running world-class production teams, combined with his high bar for creative excellence and his track record of doing award-winning work for iconic brands, makes him the perfect person to lead the big vision we have for what a modern content studio should be today.”
Geraghty will run the HIVE Content Studio as an independent studio operation, supporting its own stand-alone portfolio of clients, while also continuing to serve as the in-house production arm of Laughlin Constable. The HIVE Content Studio has been gradually expanding over the last few years from a campaign postproduction outfit to offering a much wider and more versatile array of best-in-class videography, photography, animation, social and micro-content, and AI-generated content assignments.
“I’m thrilled to start this new chapter in my career with the talented creative team at LC and HIVE Content Studio,” said Geraghty. “The agency’s bold ambition for bringing together tech innovations, craft, and lean operations to create a new standard for content at scale, aligns with my beliefs about what’s important for the future of content production.”
Geraghty began at Laughlin Constable in May 2024. He has received creative awards for his work, including Cannes Film Gold Lions, Cannes Direct Gold Lions, AICP Next Awards, AICP Film Awards, One Show Pencils, Effies and Clios for global clients such as Coca-Cola, McDonald’s, Kellogg’s, P&G, Altoids, Samsung and SC Johnson.
Laughlin Constable has won a string of new client engagements recently, including True Value, Nordic Naturals, Good Food Holdings, North Shore Bank, Sherwin Williams, and Elevance Health, and recently won a 2024 Clio and a 2024 Effie for its work with the national non-profit, the ASPCA.
ABC will air 6 additional “Monday Night Football” games starting this week with Bills-Jets
ABC will simulcast six more ESPN "Monday Night Football" games, including Monday's AFC East matchup between the Buffalo Bills and the New York Jets.
The addition of the six games means ABC will air 17 this season — 14 simulcasts with ESPN (including two playoff games) and three games exclusively on ABC.
The decision to simulcast more games was a joint decision between the NFL and Walt Disney Company, which owns ABC and ESPN.
The other added games are Baltimore at Tampa Bay (Oct. 21), Tampa Bay at Kansas City (Nov. 4), Houston at Dallas (Nov. 18), Baltimore at Los Angeles Chargers (Nov. 25) and New Orleans at Green Bay (Dec. 23).
The only two Mondays the rest of the regular season where ABC will not have a game are Nov. 11 and Dec. 2.
ABC had games all 18 weeks last season due to an agreement with the NFL since there was no new original fall programming due to the Hollywood writers and actors strikes. With more games on network television, "Monday Night Football" averaged 17.36 million viewers across ESPN, ESPN2 and ABC, a 29% increase over 2022.
It was the best audience numbers for the league's seminal prime-time package since 2000. The Super Bowl 57 rematch between Philadelphia and Kansas City averaged 29.03 million.
Coming into the season, ABC had eight scheduled simulcasts, including two Saturday Week 18 games and two playoff games, and three exclusive MNF games when there were doubleheaders.
It also continues Disney's move toward putting more sports programming back on ABC. Super Bowl 61 from Los Angeles in 2027 will be on the network and the College Football Playoff championship game will also move to ABC the same year.
More games on ABC will also boost the ratings. Kansas City's 26-13 victory... Read More