In this spot titled “Out of Town,” a professional astronaut preparing for launch is faced with giving up on her dream home to pursue her dream of space exploration until she discovers the solution is much easier than she imagined–namely digital real estate company Opendoor which empowers people to operate on their own timelines.
“Out of Town” as well as another spot in the campaign were directed by Fiona McGee of Arts and Sciences for agency Venables, Bell + Partners
Client Opendoor Agency Venables, Bell + Partners Paul Venables, founder, chairman; Will McGinness, chief creative officer; Matt Keats, group creative director, copywriter; Matt Miller, group creative director, art director; Hilary Coates, head of integrated production; Ben Evangelista, Lexi Alaga, producers; Jasmine Clark, head of strategy; Neil Slotterback, strategy director; Madeline Fox, Taproom studio producer. Production Company Arts and Sciences Fiona McGee, director; Mal Ward, managing director; Christina Skotland, exec producer; Milena Milicevic, head of production; Eric Sedorovitz, line producer; Ross Giardina, DP; Bailey Reeves, production supervisor. Editorial Cut + Run Pete Koob, editor; Michelle Eskin, managing director; Brian Stanley, exec producer; Kristen Jenkins, head of production; Stefan Manz, Chance St. George, assistant editors. VFX Blacksmith John Shirley, Hannah Wilk, VFX shoot supervisors; Robert Bruce, lead compositor; Mikey Pehanick, color; Sam Howells, Matt Gehl, color assists; Ashley Goodwin producer; Perry Tate, head of production. Music & Sound Design Sara Matarazzo, managing director; Stephanie Pigott, sr. exec producer; Danielle Soury, s. producer; Chris Nungary, sound designer; Walker, original music. Mix & Sound Design Joaby Deal, Matthew Wood, engineers; Michael Swarce, exec producer
Stink Studios is launching the latest campaign for disruptive golf brand MANORS, marking a new phase in an ongoing relationship that previously shaped the brand’s evolution and delivered its most effective campaign to date. The new campaign marks the second collaboration on a golf performance wear line between MANORS and Reebok.
Director Dan French of Stink UK now returns to expand the brand’s distinctive world with “The United Kingdom of Golf.” Built around the uniquely British rituals and mishaps of the game, the campaign celebrates everything golfers have to overcome just to play the game, transforming familiar frustrations into surreal absurdity.
Narrated by European Ryder Cup Captain Sam Torrance, golfers battle hurricane-force winds, they disappear into impossibly deep bunkers, become trapped in commuter buses, full gear and all, they search for lost balls amongst flash mobs of sheep, and even get frozen into blocks of ice. Each vignette is rooted in an everyday truth of golfing in the U.K., just escalated ever so slightly. Enduring it is an endearing challenge.
The campaign strategically continues MANORS’ ambition to position golf as a cultural pastime, rather than an exclusive sport for an older audience. By leaning into the shared experiences that unite golfers, they build a richer, more relatable brand world that extends beyond the course.
For French, whose previous work helped establish MANORS’ tone, the latest project deepens a creative language built on craft and cinematic comedy. Inspired by Renaissance composition, documentary photography, and executed with practical in-camera effects, the film balances hyper-real imagery and tactile production design.
“It was an exciting brief to build on the... Read More
