Facebook Twitter Instagram LinkedIn RSS
    Facebook Twitter Instagram LinkedIn RSS
    SHOOTonline SHOOTonline SHOOTonline
    Register
    • Home
    • News
      • MySHOOT
      • Articles | Series
        • Best work
        • Chat Room
        • Director Profiles
        • Features
        • News Briefs
        • “The Road To Emmy”
        • “The Road To Oscar”
        • Top Spot
        • Top Ten Music Charts
        • Top Ten VFX Charts
      • Columns | Departments
        • Earwitness
        • Hot Locations
        • Legalease
        • People on the Move
        • POV (Perspective)
        • Rep Reports
        • Short Takes
        • Spot.com.mentary
        • Street Talk
        • Tool Box
        • Flashback
      • Screenwork
        • MySHOOT
        • Most Recent
        • Featured
        • Top Spot of the Week
        • Best Work You May Never See
        • New Directors Showcase
      • SPW Publicity News
        • SPW Release
        • SPW Videos
        • SPW Categories
        • Event Calendar
        • About SPW
      • Subscribe
    • Screenwork
      • Attend NDS2024
      • MySHOOT
      • Most Recent
      • Most Viewed
      • New Directors Showcase
      • Best work
      • Top spots
    • Trending
    • NDS2024
      • NDS Web Reel & Honorees
      • Become NDS Sponsor
      • ENTER WORK
      • ATTEND
    • PROMOTE
      • ADVERTISE
        • ALL AD OPTIONS
        • SITE BANNERS
        • NEWSLETTERS
        • MAGAZINE
        • CUSTOM E-BLASTS
      • FYC
        • ACADEMY | GUILDS
        • EMMY SEASON
        • CUSTOM E-BLASTS
      • NDS SPONSORSHIP
    • Contact
    • Subscribe
      • Digital ePubs Only
      • PDF Back Issues
      • Log In
      • Register
    SHOOTonline SHOOTonline SHOOTonline
    Home » The Best Work You May Never See: Blink’s Pedro Martin-Calero Directs “Getaway” For Trainline, BBH London

    The Best Work You May Never See: Blink’s Pedro Martin-Calero Directs “Getaway” For Trainline, BBH London

    By SHOOTTuesday, January 16, 2018Updated:Wednesday, May 15, 2024No Comments5511 Views
    Facebook Twitter LinkedIn Telegram Pinterest Tumblr Reddit WhatsApp Email

    Conceived by a team at BBH London, this spot for Europe’s independent train and coach platform Trainline puts us in a high-stakes chase action thriller as we see one spy in hot pursuit of another. For a moment, it appears the villain has gotten away, jumping onto a train.

    But coming to the rescue is a helpful traveler with the “wonderfully predictable” Trainline app which gives the film’s hero real time train times and platform information which will help her locate the elusive bad guy.

    Filmed in Kiev Central Station, the ad debuts on TV and in cinemas across the U.K. this month during screenings of the aptly named Hollywood film The Commuter.

    Titled “Getaway,” the spot was directed by Pedro Martin-Calero of production house Blink.

    Hamish Pinnell, BBH creative director, said: “ “Am I going to make it?”, “what platform?”, “where’s my ticket?”. Everyone has had one of these thoughts when running late to catch a train. To encapsulate that feeling, BBH staged the most intense, dramatic train-related scene possible–a classic spy chase. But, the tension is no match for the Trainline app, which swiftly and predictably disposes of the drama and provides a one stop shop for travel information.”

    REGISTRATION REQUIRED to access this page.

    Already registered? LOGIN
    Don't have an account? REGISTER

    Registration is FREE and FAST.

    The limited access duration has come to an end. (Access was allowed until: 2018-01-18)
    Credits

    Client Trainline Agency BBH London Hamish Pinnell, creative director; Fred Rodwell, Andy Parsons, sr. creatives; Victoria Keenan, producer. Production Blink Pedro Martin-Calero, director; Paul Weston, exec producer; Corin Taylor, producer; Beatrice Warren, production manager; Sebastian Blenkov, DP; Dennis Sonin, 1st AD. Postproduction MPC Amy Richardson, postproduction producer; Sacha Szwarc, editor; Iain Murray, VFX; George K, colorist. Sound Design String and Tins Will Cohen, sound designer. Music String and Tins 

    Media Type:Commercial: Cinema
    ScreenWork Categories:Commercial
    Screenwork Type:Best Work
    Video Tags:BBH LondonBlinkPedro Martin-Calero



    Team One and Director Frédéric Planchon Go “Miles & Miles” For Emotional Sanctuary To Launch The Electric 2026 Lexus RZ

    Tuesday, January 13, 2026

    In a world full of speed, overstimulation and tech that delivers everything yet makes us feel very little, the real provocation is choosing to slow down.

    That tension sits at the heart of the electric vehicle category. EVs have long been marketed as cutting-edge technological advancements, attracting early adopters eager to embrace the category. However, once they got behind the driving wheel, many discovered an experience that fell short of luxury: sterile, soulless, and overly simplistic.

    For the launch of the 2026 Lexus RZ, Lexus and longtime agency partners Team One introduce a new creative chapter of “The Standard of Amazing” through a lens called “Electricity at Its Finest,” reframing electricity not as utility, but as a work of art.

    With this hero film of the campaign, “Miles and Miles,” Lexus intentionally breaks from the frenetic pace of traditional automotive advertising. Instead of spectacle, it offers stillness. A single, quiet moment unfolds where a man savors two rarefied, electric objects: a plugged-in RZ and an impossibly modern turntable playing the timeless sounds of Miles Davis’ “Blue in Green.” Directed by Frédéric Planchon of Anonymous Content, the film is audacious in its simplicity and serves as an example of how electricity can create a seductively beautiful experience--less “iPad on wheels,” more emotional sanctuary.

    “The new luxury are spaces and moments drenched in serenity. Engineered escapes from the rage-based attention economy. The RZ is designed to be part of that. A crafted counterweight to the outside world,” said Mark Koelfgen, executive creative director at Team One. “This film is about dwelling in the perfect moment. Timeless classics like Miles Davis in equilibrium with... Read More

    No More Posts Found

    MySHOOT Profiles

    Facebook Twitter LinkedIn Telegram Pinterest Tumblr Reddit WhatsApp Email

    Previous ArticleDroga5, Director Paolo Morabito Bring Home The Transformative Power Of Cooking For Blue Apron
    Next Article RadicalMedia Director Steve Miller, The Martin Agency Cross The Delaware Turnpike With George Washington For GEICO
    SHOOT

    Add A Comment
    What's Hot

    Jackie Brenneman Named Next President & CEO Of The Independent Film & Television Alliance

    Wednesday, January 14, 2026

    “Sinners” Tops Guild of Music Supervisors Awards With 3 Nominations

    Wednesday, January 14, 2026

    Cinematographer Amy Vincent Reunites With Director Craig Brewer On “Song Sung Blue”

    Wednesday, January 14, 2026
    Shoot Screenwork

    The Best Work You May Never See: NFL Playoff Momentum Builds As Canadian Fans Change Writing On The Walls From “No” To “Go Bills”

    Wednesday, January 14, 2026

    Mosaic North America has been named Canadian agency of record for the Buffalo Bills. The…

    Team One and Director Frédéric Planchon Go “Miles & Miles” For Emotional Sanctuary To Launch The Electric 2026 Lexus RZ

    Tuesday, January 13, 2026

    The “A” In AI Stands For Awkward In Tongue-in Cheek Parody Ads Featuring The Jonas Brothers For Almond Breeze

    Monday, January 12, 2026

    Love Song’s Ja’Lisa Arnold Directs A Call To Rethink Aging For Timeline

    Friday, January 9, 2026

    The Trusted Source For News, Information, Industry Trends, New ScreenWork, and The People Behind the Work in Film, TV, Commercial, Entertainment Production & Post Since 1960.

    Today's Date: Fri May 26 2023
    Facebook Twitter Instagram LinkedIn RSS
    More Info
    • Overview
    • Upcoming in SHOOT Magazine
    • Advertise
    • Privacy Policy
    • SHOOT Copyright Notice
    • SPW Copyright Notice
    • Spam Policy
    • Terms of Service (TOS)
    • FAQ
    STAY CURRENT

    SUBSCRIBE TO SHOOT EPUBS

    © 1990-2021 DCA Business Media LLC. All rights reserved. SHOOT and SHOOTonline are registered trademarks of DCA Business Media LLC.
    • Home
    • Trending Now

    Type above and press Enter to search. Press Esc to cancel.

    Type above and press Enter to search. Press Esc to cancel.