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    The Best Work You May Never See: Director David Denneen, Ogilvy Fill “Bucket” With Nostalgic Flavor For KFC, Australia

    By SHOOTUpdated:No Comments4353 Views

    Celebrating 50 years of KFC, “Bucket” is a charming, nostalgia-tinged look into Australian life in the 1960s and how KFC redefined “dinnertime”.

    Directed by David Denneen of Filmgraphics Entertainment for Ogilvy in Australia, “Bucket” takes the audience down memory lane back to April 1968. Opening on a dreary dining room, a young boy and his conservative aunt are about to embark on an unappetizing meal. Just before their first bite, his older brother arrives with a huge bucket of tantalizing crispy KFC drumsticks. In a hilarious moment the boy decides to ditch his meal for the “Bucket,” tasting KFC for the first time. Dinner will never be the same again.

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    Credits

    Client YUM! Restaurants International/KFC Agency Ogilvy Australia Shaun Branagan, creative director; Lewis Aramayo, copywriter; Simon Dalla Pozza, art director; Amanda Bennie, sr. producer. Production Filmgraphics Entertainment David Denneen, director; Anna Fawcett, exec producer; Russell Boyd, DP; Toby Denneen, editor.

    Genre:Comedy
    Media Type:Commercial: Television
    ScreenWork Categories:Commercial
    Screenwork Type:Best Work
    Video Tags:David DenneenFilmgraphics EntertainmentOgilvy



    Young Goalies Get Their Made-On-iPad Dream Hockey Masks In Film From TBWA\Media Arts Lab, Canada

    Thursday, March 12, 2026
    Made-on-iPad Pee Wee Goalie Masks

    Apple released a new iteration of its Goalie Masks Made on iPad campaign--this time teaming up with National Hockey League (NHL) goaltender Sam Montembeault to create the goalie masks that young hockey players dream of wearing. NHL mask artists deployed iPad Pro and Apple Pencil Pro to design the dream masks in time for Canada’s marquee youth hockey event, the Quebec International Pee-Week Hockey Tournament. It’s a tournament which gives youngsters the opportunity to not only gain high visibility for their talents but also to compete on a huge rink in a professional arena before a large crowd. In this short film--directed by Jason Van Bruggen of production company Suneeva for agency TBWA\Media Arts Lab, Canada--among the young aspiring goalies we meet is a girl who wants the mask of a lioness, inspired by how she strives to protect her teammates, akin to guarding her cubs. Several young goalies in this film, including her, end up getting their dream masks. [video width="1280" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2026/03/12144344/Made-on-iPad-Pee-Wee-Goalie-Masks.mp4"][/video] Read More

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